Microsoft Corporation (NASDAQ:MSFT) is increasingly targeting the popular iOS platform as it continues to pursue new opportunities for growth away from Windows. It has emerged the software giant is testing an early version of Windows Phone keyboard for iOS devices as it seeks to bolster its presence on iPhones and iPad.
Word Flow App
Word Flow is the upcoming app that Microsoft Corporation (NASDAQ:MSFT) is working on to be used as a standard keyboard on iOS devices. The keyboard according to reports will come with standard features already found in Windows 10 mobile. It will also feature a full QWERTY keyboard as well as emoji support among many more.
Coming with a one-handed mode, the keyboard promises to make it easier for people to type with ease while on the go. A swiping mode will also be on offer which will allow users to swipe their fingers around buttons when typing messages without necessarily having to tap each button.
The app is still in development and once completed should be available on Apple Store. Once downloaded the app should take over Apple Inc. (NASDAQ:AAPL)’s inbuilt virtual keyboard which lacks some of the extra features Microsoft Corporation (NASDAQ:MSFT) is promising. A virtual keyboard built on Windows 10 mobile should be something to watch out for taking into consideration what is currently available.
Pursuit of Growth in Other Platforms
Expanding into the iOS platform is part of Microsoft effort of making its products available to a huge customer base. Over the years it has spent most of its time delivering software for its own products, but not anymore. While the company seeks to be a mobile first and cloud first company it continues to unlock its products to support other operating systems.
Word Flow won’t be the first product unveiled by Microsoft Corporation (NASDAQ:MSFT) that targets other competing platforms. It also won’t be the last as the company maintains it no longer wants to lock people on its own Windows 10 or Windows 10 mobile. Cortana, the company’s virtual assistant, is already compatible with Android and iOS as part of the cross-platform compatibility push.
Anthony Young
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